Built by
Mac Digital
AI receptionist for contractors & trades
Every missed call is a job for your competitor.
Missy answers the calls you can't — 24/7, in your business's voice. It qualifies the caller, books the job straight into your calendar, remembers every customer, and texts you the summary before you've put the drill down.
Don't take our word for it. Phone it.
Call the demo · 289-985-0638This is a demo line for a made-up Durham plumbing shop. It is not a real contractor and nobody is coming to your house. Talk to it like a customer would — it will tell you it's AI before you say a word.
How it works
Your number. Your rules.
Our receptionist.
No new number, no app to learn, no hardware. When you can't pick up, Missy does — following the exact rules you set for your business.
01
Missed call
They ring your existing number. You can't pick up. Conditional forwarding sends it on.
Your number. Your carrier.
02
Missy
Answers in your voice, discloses it is AI, and records the call.
03
Qualified
Name, address, what they need, emergency keywords you set.
Leak · Oshawa · Emergency
04
Booked
Live Google Calendar. No double-booking even if two people call at once.
Tomorrow · 8:00 AM
05
You
SMS with who called, what they need, and when they're booked.
New job on your phone.
The product
Your front desk.
Without the desk.
Transcripts, recordings, calendar bookings, customer memory, emergency transfer, SMS to you. This is the software, not a call centre.
Call
Mike R. · 3m 42s
Furnace — no heat
EmergencyCustomer memory
Sarah Wilson
3 previous calls · Furnace serviced Mar 12
Calendar
SMS to you
Missy booked Sarah Wilson, 143 King St E, Oshawa, tomorrow 8:00 AM. Water heater leak. Emergency flagged.
You work. Missy answers.
You can't answer from a roof. Or under a sink. Or mid-quote.
Nobody misses calls on purpose. They get missed because the work that pays the bills uses both hands. Missy is what picks up in that gap.
-
Incoming call
Sarah M. · Oshawa
Water heater leak - ↓
- Missy answered 8:47 PM
- ↓
-
Job locked in
Booked tomorrow 8:00 AM
Owner notified
The maths
What does voicemail cost you?
Missy often costs less than one recovered job. Use your numbers, not ours. We do not invent a close rate — you pick how many of the misses would have booked.
$850
12
3
$2,550
potential revenue walking to whoever answered. Missy is $179/mo.
Why it's not another phone tree
Serious about the calls
that pay your bills.
Books into your real calendar
Live Google Calendar. No double-booking even if two callers book the same slot.
Remembers every customer
Mrs. Wilson called about her furnace in March? Missy already knows her next time.
Sarah Wilson · 3 calls · Furnace Mar 12
Escalates real emergencies
You set the keywords. Burst pipe, no heat, sparking panel — then a warm-transfer to your cell.
Transferring to MikeAnswers 24/7
Evenings, weekends, 3 AM. That is when emergencies happen.
Honest by design: AI disclosure and a recording notice on every call, transactional SMS only, data tenant-isolated in Canada. PIPEDA erasure on request.
Built by Mac Digital
Built by a business that
answers to clients too.
Missy is a Mac Digital product, from Whitby. It is new, and we are not going to pretend otherwise — there are no Missy customers yet, so there is nothing here to quote. Missy reviews will live on this page when real ones exist.
What we can show you is the studio behind it. The quotes below are from Mac Digital website clients. They hired us to build sites, not to answer their phones.
“The communication was great, the turnaround was incredibly fast, and the price was more than fair.”
905 Roofing Inc
“Professional, reliable, and great to work with.”
Urban Contracting & Arborist Inc.
Pricing
One price.
No contract.
White-glove setup included — we build your agent, connect your calendar, and walk your phone through forwarding. Thirty days free before you pay anything.
One recovered job
$600–$1,500
versus
One month of Missy
$179
Everything, one plan
$179CAD/mo
30 days free · no contract · cancel anytime
- 100 handled calls included every month
- Extra handled calls $1.25 each
- Optional hard cap, so the bill cannot run away on you
- 24/7 answering in your business's voice
- Google Calendar booking + availability
- Instant SMS summary after every call
- Customer memory across calls
- Emergency warm-transfer to your cell
- Keep your existing number
- White-glove setup: agent, calendar, forwarding walkthrough
- Always discloses it is AI. Calls recorded, erased on request.
Prices in Canadian dollars. No contracts. A handled call is one the receptionist actually answers and deals with.
Questions, answered
The stuff every owner asks.
Will callers know it's an AI?
Yes — Missy always discloses that it's an AI assistant and gives a recording notice at the start of every call. No exceptions, no fine print. What surprises owners is how few callers mind: they called to book a job, and they get booked.
Do I keep my business phone number?
Yes. Conditional call forwarding sends only the calls you can't answer to Missy — no-answer and busy. Your number, carrier, and phone stay exactly the same.
What happens in a real emergency?
You choose the keywords — burst pipe, no heat, sparking panel, flooding. When a caller says one, Missy warm-transfers the call straight to your cell, mid-conversation.
What does it do with my customers' information?
It remembers them so it can serve them — name, history, preferences — stored per-business and isolated in Canada. Erasure on request, per PIPEDA.
How long does setup actually take?
About a week from your first call with us — and it's three clicks from you: the trial link, the calendar connection, and the forwarding code. We handle everything else.
What if it doesn't work for my business?
The 30-day trial exists exactly for that. You'll hear Missy answer real calls as your business before you pay a dollar, and you can cancel any time.
Keep your number. We handle setup.
The one who answers gets the job.
Hear Missy answer as your business before you spend a dollar. 30 days free.
Missy answers this line too. You are hearing exactly what your customers would.